Reflect Campaign

This end of the year VSCO campaign focused on the art of reflection. The creative growth one might not see being caught up in the day to day, is asked to take a moment and look back at the years worth of creative output. This campaign proposed two questions to the audience:

What has making made you? — What will making make you?

I led the production efforts of our in-house team to deliver against the marketing brief to promote VSCO membership as a creative tool creators use, and a tool for creatives to use going into the year 2020.